Before starting a SEO campaign, there is prime importance to understand your website and obviously this can only be done by an expert marketing consultant or an experienced SEO professional. The question which arises in our mind is why we need the analysis and what actually needs to be analyzed?
As in our previous post we explained the importance of keywords and a bit about search engine and how they actually work for our website. Similarly, there is a importance of website core analysis to understand how our website actually states to search engine. How the information is presented on the website with the keywords presence we would like to target for our SEO campaign so that when we target our campaign, will search engine really consider us worth for the phrases where we are setting our campaign? Along with that the number of pages and ease of reaching those pages by the search engine crawlers is again second most important factor to know before targeting the keywords on the relevant pages of the website. There are thousand other parameters of HTML used, scripts implemented, server factor which needs to be analyzed a better insight in the website will help you set a strong campaign.
Friday, May 15, 2009
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